"WHAT could HIGH QUALITY PHOTOGRAPHY DO FOR my BUSINESS...?"
When potential customers are browsing your website, leafing through your catalogue, or deciding whether or not to bin your flyer, the photographs you show them are their only way of assessing what you have to offer. This is your one chance to impress before they move on, which they will do quickly if you haven't caught their attention. If they do, you may well have lost a customer who won't be back. And that could have been a lifetime customer.
Many businesses make the mistake of putting photography at the bottom of their priority list when it comes to marketing. It may be OK to rely on iPhone snaps of products for occasional social media posts, but it's not the way to go when it comes to presenting products on your website and marketing material. Remember, when your customers can only judge your product from a photograph, rather than handling it, touching it, smelling it, then your products can live or die according to the quality of the photograph.
It's really not worth losing a prospective lifetime customer for the sake of a small investment in photography. So why not get in touch with Alistair Kerr Photography now to see how your business could benefit? Remember, I also offer affordable corporate headshots.
it worked for...KALU CREATIONS
Angus-based craft business Kalu Creations specialises in bespoke hand-crafted quilts and jewellery. Owner Karen Thomson commissioned Alistair Kerr Photography to provide photographs of her products to use on Kalu’s website, social media and marketing material. Following initial discussions with Karen to establish her requirements and priorities, I photographed around 25 quilts, providing a range of images covering everything from full quilts to close-ups highlighting
highlighting the beautiful craftwork. I also undertook production of an animated movie-style presentation using images selected by Karen from the shoot. Just over a year later, Karen commissioned a shoot for a further range of quilts and other Kalu products. Throughout all stages from shooting to post-production, care was needed to ensure that colours of the fabrics were reproduced accurately. Visit Kalu Creations at www.kalucreations.co.uk.
Headshots of you and your team, to create a professional impression - click here for full details.
CORPORATE EDITORIAL WORK
Detailed photographic coverage showing your prospective customers what your business is all about, where you're located, your team in action, your staff in action, or anything else to suit your requirements.
If your business is hosting an event of any kind - conferences, seminars, dinners, new product launch events, or anything else - I can provide you with professional photographic coverage - click here for full details.
MOVIE-STYLE ANIMATED PRESENTATIONS
A powerful marketing tool, built using images from a corporate editorial shoot, interspersed with key messages, and accompanied by a backing track selected from a huge range of licensed music to suit the mood you want to convey. The presentation is produced in MP4 format and can be embedded in your website, shared on social media or distributed by email.
I can supply fine art photography from stock as a finishing touch for your business's interiors. You can choose from a wide range of stunning images which can be supplied in a variety of formats and in almost unlimited sizes - traditional frames, frameless acrylic, aluminium, even as wallpaper! See Products for more details. I can also supply photography for your marketing literature if required.
IT WORKED FOR...ST ANDREWS COUNTRY CABINS
When Stephen and Amanda Melville, owners of St Andrews Country Cabins, wanted to market their luxury log cabins situated close to the historic Fife town of St Andrews, they recognised that as the majority of bookings are received via their website, customers rely heavily on the information and images on the site when looking for accommodation. They commissioned Alistair Kerr Photography to produce a movie-style presentation of the properties, to give prospective customers a feel for not only the cabins themselves, but, importantly the beautiful and historic area in which they are situated. Photographic canvasses featuring images by Alistair Kerr Photography were also supplied as wall art for the cabins.
See the presentation for yourself at St Andrews Country Cabins website www.standrewscountrycabins.co.uk